Teasing Your 4th of July Sale on Social Media

If you want to capitalize on Independence Day, you need to make sure your marketing brings the patriotism. Here are some tips to help you promote upcoming sales for the 4th of July.

Summer Events: Building a Backup Plan

If uncertain times suggest an event can’t be hosted physically, that doesn’t mean you can’t use your online tools to promote the occasion and involve your customers! Here are some ways to develop a backup plan if you might need to cancel a summertime event.

Social Media Insights: Analytics 101 for the Hesitant Business Owner

Simply put, analytics is a term for data that you have access to that lets you track how people are engaging with your social media. Analytics lets you track a variety of information including how many “likes” your posts are receiving, how many people are seeing your posts, how many times people have clicked to visit a link, and much more. Most popular social media sites let you access analytics for free. Let’s take a look at how to find the analytics pages on some of the most famous sites you might be using.

Finding Your (New) New Normal: Business Management in Times of Uncertainty

Times of uncertainty come and go, and they affect all of us. When uncertainty comes knocking, the most important thing is to remain calm and set yourself clear expectations about how you can weather the storm. Here are some simple ways to make sure your management remains a consistent and reassuring foundation for you and your team in times of uncertainty.

3 Easy Ways to Stay Up To Date Online

Keeping your business information updated and current is the best first step to retaining customers and pointing them directly to what they need to know to most seamlessly make a purchase.

A Beginner’s Guide to WooCommerce

If you’re already settled in to your new WordPress website but hope to take charge of your eCommerce offeringe, jump into WooCommerce! Learn more from us before you do!