Creating Videos For Social Media: Three Vital Tips
Whether you’re seasoned at video creation or a small business owner looking into video creation as a potential way to highlight an upcoming sale, creating a new video can seem a little daunting. To give you some fresh perspective on video creation that prompts casual observers to become customers, we’ve created this list of tips. […]
SSO: What Are Single Sign On Systems?
If you’re a business owner running any online platforms or a virtual assistant helping clients succeed online, you’re no stranger to the time-wasting process of password sharing and constantly updated sign on credentials. While you’re interested in maintaining the security that those systems provide, it’s not worth your time to continue to wade through their […]
What Makes An Effective Digital Marketer?
It’s no surprise that being computer savvy and creative are essential characteristics of a successful digital marketer. But those characteristics aren’t the whole picture—a digital marketer should also bring a set of specialized skills to the table which allow them to provide insight and value to each project they tackle. A digital marketer is responsible […]
Buyer Personas: How Knowing Your Ideal Customer Can Streamline Your Marketing & Product Development
With the right buyer personas, you can set your business up for new success in product development and marketing, which should positively impact sales!
Pretty Links: Cleaning Up Your Online Image
There’s no doubt that the internet is a part of all of our lives, however, at times it can get a little confusing. Imagine sitting down with your laptop and a cup of coffee… looking at Facebook and you see an enormously long link. You don’t know what it means or the information that it contains, all you know is that it is going to take you somewhere on the internet.
What Are Backlinks and Why Do You Need Them For Your Website?
So you have a website and you wish you’d appear in Google searches more…and now you want to know: how does that magic happen? The answer: Backlinks.
Writing An Effective Blog Post
As you start your journey as a blogger, it is important to know and follow some basic guidelines. Whether you have a personal or business blog, in order to succeed you must provide high quality content to your readers. You need to know you audience and what they want to hear about.
True or False: “I should use hashtags on my Facebook Posts…”
For many people ‘hashtags’ are a quick addition to any social post. Learn how hashtags work and why not all platforms should be treated as equals.
UTM Tracking: What is it? How do I use it in Klaviyo?
What purpose does UTM tracking serve?
UTM tracking is used to track the performance of campaigns and content. You can use UTM to track the source of traffic to your page.
Tips to Manage your Instagram Inbox
With Instagram Stories virtually taking over the Instagram platform, it’s becoming increasingly important to check your Instagram messages daily. Are you keeping up?