Ads Manager, Business Manager…How to Manage Facebook Business Permissions
Making the choice to pursue Facebook advertising can be exciting—finally, you’re going to use all the market data you’ve gathered in starting your business to get your product in front of your potential new customer base. You’ve even hired someone to help you take your ideas from brainstorm to fully realized Facebook and Instagram ad. […]
How to Create a Business Facebook Page. Plus: The Difference Between Pages and Accounts
If you’ve made your way through your business establishment process to the part where you’re beginning to set up your digital presence, chances are you’ve decided it’s time for your business to be on Facebook. But it might not be totally clear how to make that happen. And that’s okay! Facebook is full of small details […]
New Years Resolutions for a Happier, More Fulfilling Business
Whether you just started your business this year or you have been at it for years, let’s reflect on this past year for you and your business. What worked? What didn’t? Are there things you wish you would have done that you did not, or vice versa? Did you spend your year stressed out? Did […]
Is Advertising On Yelp Worth It?
You already pay money to advertise with Facebook, Instagram, LinkedIn, Google, and now Yelp? Yelp is an online business directory made to help consumers find local businesses, so it is no wonder why it is an important marketing tool for your business. But the question still lingers, is it worth paying for? Unless you are some rarity, odds are […]
5 Simple Steps to Create Your Buyer Persona
So here we are. You have successfully created a product that people want and are willing to spend money on. You have thought about the product itself for hours on end, the packaging, marketing, and so on. Now what? How do you make your product stand out among the millions of others out there. The […]
4 Simple Tips for Improving SEO
Have you recently made a Google search, read the first few results, and wondered what it takes to make it to that first page? Have you wondered what affects that result rank, or what someone can do to improve your rank?
Being Prepared for Fall: How To Set Your Business Up for Autumn Success
As you notice the steady changing of leaves and influx of pumpkin accents this month, you might be wondering what you should be doing to prepare your business for the upcoming busy season. Do you need to add a cornucopia of offerings to your site, or should you share a leaf emoji on each new social post?
7 Reasons to Hire a Virtual Assistant
A Virtual Assistant (VA) can help absorb your overwhelm, take time to understand your pain points, and can help get you organized, prioritized, and back on-track!
How to Turn Your Blog Readers Into Revenue
When writing a blog, your goal is to build reputation, enhance your branding, and ultimately drive conversions. But what about conversions?
How to Write a Meaningful Testimonial
With the fast development of platforms like Yelp, TripAdvisor, and AngiesList, public consumer feedback is becoming more valuable.