10 Reasons Why Standard Operating Procedures are for Small Businesses, Too

Managing a small business can feel so much like a one-person-show that it truly turns into one—in a way that puts small business owners at constant risk of overwhelm, burnout, and inconsistency, and leaving employees scrambling when the owner is unavailable to provide guidance. All of this can be curbed with the introduction of standard operating procedures (SOPs). SOPs are documents detailing all the steps required in a given business operation, and can include anything from how to intake a new client to how to order new office supplies. The benefits of SOPs are truly countless, but here are 10 of our favorites.

Writing a Blog Post in 45 Minutes with 5 Easy Steps

As any novelist will tell you, it’s hard to write consistently on a day-to-day basis. Regular writing requires work and patience, but developing a routine that structures your writing can make it a lot easier. Producing content for a blog can feel time consuming at first, but blogging is an effective source of leads. As you get used to your routine, you can start creating engaging content in under an hour.

Instagram Templates for Streamlined Holiday Marketing

As a platform for picture, video, and story sharing, Instagram is one of the most popular visual social media apps out there. It’s important to reach as many clients as possible with your social media. That’s why you should consider creating themed templates to improve your posts and boost efficiency during Halloween, Thanksgiving, Black Friday, and the whole slew of winter holidays!

10 Steps You Should Take Before Purchasing Online Ads

There’s a lot more to online advertising than just buying some Google and Facebook ads and crossing your fingers. We’ve compiled ten simple steps that will help your business plan out a clear, concrete plan for your advertisements.

Cyberattack Victim No More: Small Business Cybersecurity 101

Computers make things convenient, but they do have their risks—data can be easily copied and transferred without proper security, and that means you must prevent the wrong people from accessing any information about your business operations, clients, or finances.

Here’s a beginner’s guide to help you ensure that your business’s cybersecurity is up to scratch.