Mailing List Maintenance 101: How to Conquer the Stale List
An orderly mailing list is an effective mailing list. When you keep your contacts up to date, you will know that your analytics are trustworthy and your marketing is reaching an active and interested audience. Here are five easy tasks that will keep your mailing list updated.
Summer Events: Building a Backup Plan
If uncertain times suggest an event can’t be hosted physically, that doesn’t mean you can’t use your online tools to promote the occasion and involve your customers! Here are some ways to develop a backup plan if you might need to cancel a summertime event.